About Transactional Mail and Critical Documents
CFH can produce mailings so that transactional data can be analysed prior to printing, CFH is able to receive marketing strategy that dictates targeted messaging and offers. This highly dynamic creation allows CFH to tailor document design and messaging according to transactional data and marketing strategy. This then also allows us to react to clients spends profile and tailor design and message accordingly.
Just another superb and innovative service available from CFH!
Case study: Account Statements Value Added
CFH was awarded with the production of a large international banking Group's bank account statements.
As a key value enhancement CFH worked with the Group to develop an automated solution for processing leads received by the call centre and banker channels.
These leads are processed for details of letter or brochure insert into printed account statements and a response file is automated back to the bank for the purpose of introducing market driven lead offers from the system to the customer.